Privacy Policy
Last updated: March 29, 2026
1. Introduction
Go Funnel ("we", "us", or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our attribution platform and visit our website. Please read this policy carefully.
2. Information We Collect
We collect information you provide directly, such as when you create an account, subscribe to a plan, or contact our support team. This includes your name, email address, company name, billing information, and any other information you choose to provide.
We also automatically collect certain information when you use our Service, including your IP address, browser type, operating system, referring URLs, and information about how you interact with our platform. Our server-side tracking technology collects conversion and attribution data on behalf of our customers.
3. How We Use Your Information
We use the information we collect to provide, maintain, and improve the Service; process transactions and send related information; send technical notices, updates, security alerts, and support messages; respond to your comments, questions, and customer service requests; and monitor and analyze trends, usage, and activities in connection with the Service.
4. Data Processing for Customers
When our customers use Go Funnel to track their website visitors and attribute conversions, we act as a data processor on their behalf. The data collected through our tracking technology belongs to our customers, and we process it solely in accordance with their instructions and our Data Processing Agreement (DPA).
5. Data Sharing
We do not sell your personal information to third parties. We may share your information with service providers who assist us in operating our platform, processing payments, or providing customer support. These providers are contractually obligated to protect your data and use it only for the purposes we specify.
6. Data Security
We implement appropriate technical and organizational security measures to protect the security of your personal information. This includes encryption in transit and at rest, regular security audits, access controls, and employee training. However, no method of transmission over the Internet is 100% secure, and we cannot guarantee absolute security.
7. Data Retention
We retain your personal information for as long as your account is active or as needed to provide you with our Service. We will also retain and use your information as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements. Attribution data retention depends on your plan tier.
8. Your Rights
Depending on your jurisdiction, you may have the right to access, correct, delete, or port your personal data. You may also have the right to restrict or object to certain processing. To exercise these rights, please contact us at [email protected]. We will respond to your request within 30 days.
9. Cookies and Tracking
Our website uses essential cookies to ensure proper functionality. We do not use third-party advertising cookies on our website. Our attribution platform uses server-side tracking technology that does not rely on browser cookies, which is both more accurate and more privacy-respecting than traditional cookie-based tracking.
10. International Data Transfers
Your information may be transferred to and processed in countries other than your country of residence. We ensure appropriate safeguards are in place for such transfers, including Standard Contractual Clauses where required by applicable law.
11. Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last updated" date. We encourage you to review this Privacy Policy periodically for any changes.
12. Contact Us
If you have any questions about this Privacy Policy, please contact us at [email protected].